Batteries Plus Franchise
We’re Looking for Qualified Entrepreneurs Today!
Align yourself with the first, largest, and fastest growing franchise in the battery industry. Batteries Plus, the nation’s leading all battery franchise, is looking to meet with entrepreneurs who are interested in owning their own business. Let us show you how our proven and established battery franchise model will help you to become a successful franchise business owner.
About Us
Batteries Plus is a national all-battery retail chain specializing in consumer and business-to-business battery and battery related products. Our network of stores are independently owned and operated franchise locations with corporate-owned locations in select Wisconsin markets.
Batteries Plus is owned by Roark Capital Group, an Atlanta-based private equity firm. Roark’s portfolio of franchise brands include Carvel, Cinnabon, Schlotzsky’s, Moe’s Southwest Grill, Seattle’s Best International, McAlister’s Deli, Money Mailer and Fast Signs. Roark owns 13 franchise brands collectively with more than 13,000 points of distribution, 4,000 locations, 2,000 franchisees, and $2.9 billion in system-wide revenues in 50 US states and 33 countries.
The national headquarters for Batteries Plus is located in Hartland, Wisconsin with a satellite commercial sales office in Atlanta, Georgia. We are committed to supporting our network of franchise locations through a wholly owned supply chain called Ascent Battery Supply. We also provide full in-house marketing, advertising, and information technology.
Consider These Facts:
23 Billion Dollar Industry – Growing 6% Annually
Technology And Lifestyle Demands For Portability Continue To Rapidly Expand
Recession Resistant Business
Unique Retail And Business-To-Business Opportunity – Repeat Customers
In-Store Technical Center Provides Custom Battery Replacement Opportunities
Ranked Top In Category By Entrepreneur Magazine
Opening A New Store On Average Of Every 10 Days
Fragmented Industry
No National Competitors
Batteries Plus – A Proven Concept With Multiple Revenue Streams
Retail
As “America’s Battery Experts”, we offer private label and national-brand batteries for computers, cell phones, camcorders, toys, watches, vehicles, and hundreds of other consumer products.
Batteries Plus offers convenient, one-stop shopping for all consumer power needs. In fact, large retailers often refer their customers to Batteries Plus for hard-to-find batteries.
Commercial
Businesses have a growing need for batteries – in fact, commercial or wholesale business can account for as much as 50% of the gross sales of a Batteries Plus store. We offer commercial customers expert advice, a full line of batteries, personal service, open account billing and convenient, on-time delivery.
Tech Center
An on-site Tech Center differentiates Batteries Plus from other sources of supply. Capabilities include custom battery pack assembly and the testing, conditioning and rebuilding of battery packs for many common and uncommon tools and appliances.
National Accounts
Our National Accounts program offers a streamlined approach for nationwide companies to work with a single-source battery supplier. The program eliminates unnecessary layers of distribution in the supply chain allowing the best combination of product availability, speed of delivery, and simplicity in ordering and purchasing. We cater our services to a company’s needs to maintain current accounts and continually attract new businesses to this program.
Ecommerce
Our e-commerce site offers more than 900 items that customers can purchase from their homes. The site includes an efficient checkout process, customer management, wish list capabilities, online order history, and an easy reorder process. The Store Locator is a key feature to increase store visibility, provide address location with an interactive map, hours, driving directions, and in-store coupons. Not only does the e-commerce site drive more foot traffic to the stores, it also provides an outlet for new customers to learn about us. It’s just another way we connect customers to our products!
All five revenue sources provide a diverse customer base resulting in a steady stream of repeat business for the Batteries Plus franchisee whose store is properly marketed, merchandised and managed.
Everything You Need To Get Started And Stay Running.
At Batteries Plus, we furnish each franchisee with the resources, training, and support to make their store a success including:
Real Estate & Store Design
Extensive Training (3 Weeks Corporate/2 Weeks In Field)
Commercial Sales Pre-Visit/Planning
On-Going Field Support – 4 Week-Long Visits In The First Year
Marketing, Media Planning And Advertising Services
In-House Marketing And Design Team
Category Management
Product Call Center
POS System
Quality Assurance & Technical Support
Pro-Source
I-Site
Franchisee Mentor Program
The Opportunity
Owning a franchise is an important decision. A technology based franchise concept provides an evolving and dynamic product base. We have owner-operators from every type of background including executives, attorneys, engineers, pilots, and self-made entrepreneurs. The concept provides a challenging atmosphere with endless sales opportunities driven from five unique revenue streams.
Interested in learning more? Please complete the form below.







