Aussie Pet Mobile Franchise:
The Aussie story starts, naturally, in Australia Back in
the 90s, Ian Moses and Vivienne McIntosh owned a bed and
breakfast in the Hunter Valley, New South Wales,
Australia, and they found themselves hiding their Jack
Russell Terrier and Golden Retriever from their guests
because they had a busy lifestyle and never had time to
bathe their dogs! Ian and Vivienne utilized the services
of a local woman who had outfitted a rusty old van with
a bathtub. From that simple idea of a bathtub on wheels,
Ian and Vivienne developed the Aussie Pet Mobile concept
and soon brought the business to America. Since 2000,
the company has grown to nearly 200 units awarded in 16
states, with more on the way! The team of professionals
supporting the franchisees has grown to include a
National Trainer, the Operations staff, the trailer
design / production team, advertising and PR agencies,
the National Call Center (1-800 PETMOBILE) operating
24/7, 365 days a year and regional trainers around the
country!
Industry Opportunity:
Americans absolutely love their pets, and they are
seeking quality pet services that offer time savings and
convenience. These facts are driving the incredible
growth of Aussie Pet Mobile, the only nation-wide
franchised concept offering mobile pet grooming, a
one-of-a-kind, exciting business in the $31 Billion Pet
Industry (up from $16 billion in 1992).
Fast Facts!
Aussie Pet Mobiles business is uniquely positioned to
exploit long-term, predictable trends in the U.S.
The Aussie system thrives in all climates - our
franchisees have operated successfully, even during the
winter of 2002-2003, one of the worst in decades.
No Real Estate means quick start up!
There are no national Aussie Pet Mobile competitors and
no franchises competing with APM - only fragmented mom n
pop operators (many of whom are booked solid!)
APMs turnkey operation includes great technology to help
manage scheduling, routing and customer database
Training
Available at headquarters: 3 days
In-field training for groomers, 2 weeks; ongoing
training for advanced grooming
Ongoing Support
Field operations/evaluations
Newsletter
Meetings
Toll-free phone line
Grand opening
Internet
Security/safety procedures
Purchasing cooperatives
Marketing Support
Ad slicks
National media
Regional advertising

This Franchise requires a cash
investment of: $75k
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